Mydentity the was born from the desire of hairdresser Guy Tang to offer personalised colors, currently missing in the color market, to satisfy customers' desires and bring pleasure and excitement back to the world of hairstyle ! He wanted to create a real community to bring together the hairdressing industry and strengthen their sense of togetherness between hairdressing professionals.
Unique bleaching products
Magnum 8: the bleaching powder that lightens up to 8 tones without having to add heat. It also neutralizes warm, copper, reflections thanks to it’s purple pigments that are included in into the formula.
the bleaching cream that lightens up hair up to 9 tones again without having to add heat at all. It contains moisturizing agents that protect the hair fibers as much as possible.
Hair Dye with new nuances
Semi-permanent dye : tone-on-tone colors that contain thermal protective agents that protect the color up to 230 ° C. Permanent dye: permanent colors which also contain thermal protectors. For a vibrant color up to 230 ° C. Direct dye: semi-permanent colors with hold up to 25 shampoos. In addition, they are pastelized gradually for always sublime hair and unsightly zero reflection. Their formula contains keratin and argan oil to protect and nourish the hair. Dual booster shades: boosters to create YOUR color and thus multiply the possibilities of shades! Mydentity products have the particularity of being scented with lavender, Guy Tang's favorite fragrance!
Discover the new shades of tone-on-tone Mydentity coloring and the new fleeting Super Power coloring: Extravagant and deep colors with almost zero bleed to find your power and become your own superhero !!!
And to take care of your dream hair, Guy Tang has thought of everything! Mydentity now offers a #MyConfidant hair care range: Shampoo and conditioner that helps prolong the color and give it twice as much shine! The little extra: its cherry blossom fragrance and its paraben-free and sulfate-free formulation, all sprinkled with glitter for optimal light reflection !!!!
#Stroke7 a range of lightening powder and oxidants specially formulated to carry out pink scans in the Guy Tang way. Their formulas make it possible to obtain a thick and creamy consistent texture to provide a flexible paste to work with. Once mixed, they achieve 7 lightening tones and guarantee the best result for a scan. Most: they are respectively formulated from the favorite perfume of our idol of colorimetry, lavender ... Enough to get drunk on a delicate smell during your bleaching services.